THE Caribbean digital media company, Trend Media Group, today announced that its news app, Loop, is now available to more customers in St. Lucia. Building on its widespread success in other markets in the Caribbean, Loop news is bringing the best mobile news experience along with many other features.
When the app was first launched in the Caribbean just over one year ago, it quickly became the most downloaded news app in the region thanks to its accurate, timely and relevant stories. The app’s success was based on the fact that the stories featured are relevant to local people – bringing the news to life in an exciting and easy to access way.
The new app will revolutionise how people get their news in the region by making it accessible through mobile phones – available for download from the Google Play store and the Apple store free of charge and more recently, it will also be available for download on the Windows platform – ensuring that all customers can enjoy the app no matter what smartphone they are using.
Trend Media CEO, Richie Kelly, said: “Having witnessed the great success of the app to date, we are very excited to be bringing LOOP news to customers in St. Lucia. Loop is the purveyor of all things news and so we invite our customers to come and experience the best in mobile news and rich media content right at their fingertips.”
He continues, “Based on the research we conducted last year in St. Lucia we know there is a massive appetite for local, breaking St. Lucian news on your mobile phone. www.LoopSLU.com will be written by Saint Lucians for Saint Lucians and we are very excited to begin the journey”.
Customers in St. Lucia will be accessing the all-new revised app which boasts even more features for customers to enjoy. Customers can browse all their favourite news topics all in one place with easy to use sections for Local News, Global News, Sports, Entertainment, Business, Community and Events. The user-friendly design ensures that they see the latest news as it happens, the most popular stories right now and the day’s hot topics – there is always a fresh article to read.
Customers who are interested in what’s happening elsewhere in the Caribbean can also access news from other islands and with Loop’s social sharing and article commenting features customers can read, share and shape the day’s stories as they happen. Loop’s highly visual video and image based news makes it easy for customers to read their favourite news topics on their mobile as well as on their desktop – having access to news anytime, anywhere.
The Community news section means customers can do their part by posting stories, videos and photos from their neighbourhood – they can simply click to submit.